Do you want to web and app developer for your business? This is the perfect strategy if you want your brand to gain more online presence, leads and conversions. Experiment with various ideas, and measure all the results. Creating the app itself is just half of your battle. After that, you need to convert people to engaged users. This is where the onboarding process comes in. Below are some tips to improve the overall mobile app onboarding flow.
Eliminate friction from account creation and logins.
Logins and other account creation details can be really tricky. Optimizing the way people make an account, or sign up can make a big difference in activation and retention rates.
Your objective? To collect user details seamlessly and quickly as possible. Make sure to move them towards the next step before they become disengaged, distracted or frustrated.
Why not experiment with several login options? Explore email logins, social logins, or no logins at all. Timing is another important matter.
Indicate advancement in the flow.
Not all people want endless app tours. You need to make everything manageable and convenient by indicating their progress, every step. Show users the amount of remaining steps or screens. Provide a progress guide, and encourage users to complete the process.
No more marketing mumbo jumbo! Talk to people using your app like they’re people, even a friend. Not a robot trying to sell them something.
Make education an ongoing experience.
Always start with the basics. All users can’t possibly digest everything in the initial parts pf the onboarding process. As they continue to engage with your mobile app, introduce more advanced information, functionalities and features. Encourage users to dive deeper in the mobile app.
First-time app users may, at some point, require guidance. Make it easy and simple for them. Begin with your value proposition. Help users remain focused all throughout the process. See to it that they can opt out of the onboarding process at whatever point along the way.
Show, don’t tell.
Excessive text during the onboarding process can be a turnoff for all users. Take a “learn by doing” method. Instead of incorporating plenty of text, let users focus on the interactive mobile app experience.
Listen to your users.
What do you think are the most effective onboarding strategies for your mobile app? Look through quantitative and qualitative research methods to gain a better understanding of your user behavior.
Educate people about your mobile app. Reinforce its value, while maintaining a good user experience.